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Campaign Styling

Project type

Styling

Date

April 2025

Location

London, England

During my semester at the London College of Fashion, I collaborated with a creative team to develop and execute a campaign fashion photoshoot that takes inspiration from a current fashion brand. Our team selected Burberry as our client and created a campaign shoot that closely aligned with the brand's identity and campaign style.

The project focused on building a compelling visual narrative through fashion styling, creative direction, and an understanding of brand identity. Extensive research and concept development informed a series of mood boards covering styling, hair and makeup, posing, model selection, location scouting, photography direction, and overall brand identity. Team members collaborated to source talent, coordinate styling and photography, and utilize digital tools to support the planning and execution of the shoot.

The campaign was photographed in Regents Park to stay true to Burberry 's style of capturing its fashions in nature. The final images capture the timelessness of Burberry while bringing a fresh, carefree look to the brand.

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