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Editorial Styling

Project type

Fashion Styling

Date

March 2025

Location

London, England

During my semester at the University of Arts London, I collaborated with a creative team to develop and execute an editorial fashion photoshoot inspired by an independent London-based publication. Our team selected Hero Magazine as the target publication and created an editorial concept titled Fallen Angels, which explored the contrast between the sophistication of menswear tailoring and the raw, rustic character of London's urban landscape.

The project focused on building a compelling visual narrative through fashion styling, creative direction, and editorial storytelling. Extensive research and concept development informed a series of mood boards covering styling, hair and makeup, posing, model selection, location scouting, photography direction, and overall visual identity. Team members collaborated to assign roles, source talent, coordinate styling and photography, and utilize digital tools to support the planning and execution of the shoot.

The editorial was photographed at the Barbican Estate, whose distinctive Brutalist architecture and atmospheric surroundings reinforced the project's narrative. Through the combination of tailored menswear, thoughtful styling, and location-driven storytelling, the final images captured a balance of elegance and grit that aligned with the aesthetic and audience of the chosen publication.

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